4 Reasons Bluetooth will Improve Asset Tracking

Simplifying and streamlining asset tracking practices in the most cost-effective way is a major concern for most business today. Installing tracking infrastructure, especially if it relies on RFID technology, is costly and time consuming. Fortunately, the introduction of Bluetooth Low Energy (BLE) and Bluetooth Mesh has transformed asset tracking systems for everyone from individuals to corporations. BLE uses already established networks, like smart lighting infrastructure and smartphone Bluetooth capabilities, which reduces costs and provides greater efficiency. All industries benefit from this because they not only improve business operations, they also improve customer experiences.

Iottag, Australia’s leading asset tracking company, leverages BLE, RFID and GPS to develop the most robust solution for any company’s asset tracking needs. From asset and staff tracking to fleet and equipment tracking, Iottag’s solutions are cost-effective and easy to integrate with established systems. Their Bluetooth tracking tags and smart beacons are the smallest and lightest on the Australian market. They are designed to be solution specific, so whatever the industry they can help. Iottag has developed their own apps, namely ATLAS and BlueCare, to further simplify setup and use. Their cloud-based platform gives companies greater tracking power through real time asset tracking. The health of Bluetooth tags and smart beacons can be monitored from the same place. Comprehensive data helps company leaders resolve efficiency issues by providing historical pathways for all assets, including staff and fleets.

BLE will improve asset tracking in 4 ways

There are many reason why Bluetooth Low Energy is fast becoming the standard for asset tracking practices, but here are the four best reasons to use this technology.

1. Low cost, greater return on investment

The initial cost of purchasing Bluetooth tracking tags may seem daunting, especially if you require thousands. Training and the upkeep of such a system is also necessary and can contribute to overall costs. Be that as it may, the cost of tracking tag development isn’t as high as one might assume as they are massed produced. Bluetooth predicts that by 2022 more than 400 million tracking devices will be shipped worldwide. Another cost contributor is training and system maintenance; however, many companies provide this as part of their fee. Iottag’s SDK gives businesses the power to self-manage their tracking system, which reduces costs further.

2. Bluetooth tracking tags integrate with established networks

Bluetooth tracking tags can easily integrate with established networks, and this is where the real savings happen. While most tracking services require additional infrastructure, Bluetooth Low Energy works with LED lighting and other mobile devices already being used in the building. Iottag’s Bluetooth and GPS tracking tags are versatile and can be used for indoor and outdoor positioning. Their ATLAS and BlueCare apps use Bluetooth capabilities in mobile devices to enhance tracking practices and improve efficiency. By doing this, companies can monitor assets and staff in real-time.

3. BLE uses regular batteries

Bluetooth Low Energy extends the battery life of tracking tags, which is another reason it’s one of the best, low-cost location systems. Standard batteries can be used to power Bluetooth tracking tags, which means they are easier to replace once they do run out. The only drawback for longer battery life is limited range; however, Bluetooth has been experimenting with new technologies that will extend the battery life while also improving range.

4. BLE can be used with cellular networks to improve security

Bluetooth Low Energy signals can be sent via cellular networks. BLE messages must travel through a central gateway, which adds an extra layer of security. Gaining access to a customer’s network is often arduous and time-consuming. It requires loads of paperwork and reviewing of systems to finally receive permission. The only drawback to using cellular is it considerably increases the cost of asset tracking; however, if security is a major concern for your clients, you can offer this service.

Bluetooth Alternatives? Stick with BLE

UWB or ultra-wideband is the best alternative to Bluetooth Low Energy; however, it’s not recommended. Firstly, the infrastructure is far more expensive to install. Secondly, while the tags run 3-5 times faster than Bluetooth tracking tags, their precision is lacking. Bluetooth tracking tags can locate an asset with centimetre-level accuracy whereas UWB cannot. BLE is the best solution for companies looking to increase efficiency and build smart buildings. Iottag Bluetooth tracking tags are designed to optimise asset tracking practices and improve customer experiences. They can be used in a wide variety of industries, from corporate to healthcare. Visit today iottag.com.au/atlas-asset-tracking for more information on Iottag’s services or to speak with a consultant.


By Andrew Kelly | Categories: RTLS Tracking, Knowledge Base | Tags: ,

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About the Author : Andrew Kelly

After completing extensive studies in low power wide area networking Andrew found himself as interested in the literature as the technology itself. Andrew now writes engaging and informative content at our sunny office in Melbourne, for an international audience.

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